Influencer marketing has its roots in online communities and forums, where the most active users influence other members….
11th April 2019
What makes the ideal pharmaceutical social media marketing agency
10 years of promoting licensed medicines, medical services and medical devices via social media has presented us many a challenge to say the least. Often held back by the acres of red tape and concerns over dealing with consumer misuse, product abuse and the dreaded pharmacovigilance protocols, historically many brand managers often feel overwhelmed and…
17th January 2017
Instagram Stories Vs Snapchat
Snapchat may not be your first choice for business? But how about Instagram Stories? For many businesses social media is a key part of the marketing mix and forms a huge portion of an overall marketing strategy. However, there are a lot of social channels to choose from, and understanding which ones are right for…
29th September 2016
Twitter's character limit update is here
The wait is finally over! No, not the new iPhone 7, but Twitter’s character limit update. Twitter has finally rolled out their long ago promised changes to the 140 character limit applied to tweets. It is now possible to add a picture or video link to your tweets and still have 140 characters to get…
22nd September 2016
SEO: It doesn’t end with the launch of your website
When you think of SEO you are probably thinking that you have that nailed down; you’ve written your website content using relevant keywords and phrases, you’ve given all the images relevant descriptions and names, you’ve added some links and have a few backlinks in place. Now you just need to wait as the enquiries roll…
28th July 2016
